Gender and aesthetic

Apparently men and women differ on what kind of websites they prefer.

Women seemed to like pages with more color in the background and typeface. Women also favored informal rather than posed pictures.

Men responded better to dark colors and straight, horizontal lines across a page. They also were more pleased by a three-dimensional look and images of “self-propelling” rather than stationary objects.

By “self-propelling” objects, I hope they don’t mean tacky animated gifs.