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general

The anime industry in the US

Fortune has an interesting piece about the growth of the anime industry in the US. I found the depiction of fansubbers hilariously idealistic (there are quite a few who fit that description, but then there are quite a few who really really don’t), but ultimately I think the article makes some good points. I hope the author’s main message, that those who create/import entertainment should pay attention to their fans, will catch on in the industry.

(I previously discussed the US anime industry here.)